our blog
How to Advertise Post-Pandemic
Apr 21 2021
Why Your Brand Needs a Mission Statement
Apr 16 2021
Perform Focus Groups Before Launching Your Brand or Service
Mar 30 2021
How to Choose the Right Color Palette for Your Brand
Mar 10 2021
Grova Takes Home 2 Gold and 6 Silver Awards at the 2021 ADDYs
Mar 03 2021
How to Choose the Right Fonts For Your Next Project
Feb 23 2021
SEO Tips for Business Owners
Feb 18 2021
Why the 2021 Super Bowl Will Look Different This Year
Feb 03 2021
8 Ideas for Creatives to Spoil Their Loved One This Valentine’s Day!
Feb 01 2021
Four Tips to Level-Up Your Website in 2021
Jan 18 2021
Apr 21 2021
How to Advertise Post-Pandemic
It’s no secret that everyone must be exhausted from reading articles upon articles about COVID-19 and the way it has affected our society. However, during a time where a post-pandemic world is becoming foreseeable, we need to take a step back and realize the faults we had pre-pandemic to become better marketers in the future. […]
Apr 16 2021
Why Your Brand Needs a Mission Statement
A mission statement is a reflection of your brand goals, values, and philosophies. Although a mission statement might seem obvious and self-explanatory, the message it evokes is crucial in creating your marketing materials. Listed below are a few things this sentence can accomplish for you and your company 1. It refocuses your attention: The most […]
Mar 30 2021
Perform Focus Groups Before Launching Your Brand or Service
A focus group is a group of individuals within your target audience selected to comment and provide feedback on a product or service. A focus group can allow your company to make some tweaks to your messaging, advertising, or product directly based on relevant feedback before it becomes available to the public. If you’re in […]
Mar 10 2021
How to Choose the Right Color Palette for Your Brand
Whether you’re seeking to start a business or re-brand an already existing company, colors are crucial to adding personality and tone to your brand. Research reveals that around 85% of customers believe that color is the most compelling factor when choosing a particular product. A whopping 92% believe that visual appearance is the most influential […]
Mar 03 2021
Grova Takes Home 2 Gold and 6 Silver Awards at the 2021 ADDYs
The team at Grova Creative was enthused to hear that we won a multitude of awards for our recently produced campaign and design work. It is an honor to be acknowledged by an organization as big as the American Advertising Federation in Tallahassee, a prestigious organization that prides itself on recognizing creative work of the […]
Feb 23 2021
How to Choose the Right Fonts For Your Next Project
Do you have a hard time choosing the right typefaces for your design projects? Is it hard for you to figure out which fonts complement one another? We’re here to help with a simple guide on “how to choose fonts” and font combinations that are purposeful, on-brand, and legible. Connect Your Font Choice to Your […]
Feb 18 2021
SEO Tips for Business Owners
Having the right SEO tactics is essential to generate more users to your site. However, with the constant changes to the search engine algorithm, it can be challenging to keep up. Business Owners, we’ve got you covered with a list of 6 easy tips to help your SEO. 1. Don’t use sketchy paid tactics. Learning […]
Feb 03 2021
Why the 2021 Super Bowl Will Look Different This Year
The Super Bowl, famously known as the biggest day of the year for advertisers around the country, will not look the same in the era of COVID-19 and political unrest. Some of the largest brands known to advertise annually at the event, including Coca-Cola, Ford, Hyundai, and Olay, have decided to take a break from […]
Feb 01 2021
8 Ideas for Creatives to Spoil Their Loved One This Valentine’s Day!
While chocolates and flowers still haven’t lost their charm, there are tons of other fun and original ways to celebrate Valentine’s Day. And if you’re a creative, chances are you would love to use your talents to impress your special someone. If you’re looking for some fresh ideas, we’ve got you. Here are eight things […]
Jan 18 2021
Four Tips to Level-Up Your Website in 2021
Ever wonder what the other guy is doing right? Here are four easy ways to level up your website in 2021. 1. Bold Fonts While serif fonts have recently made a comeback due to their elegant appeal, capturing the attention of an audience is still best done with a bold, clean sans-serif font. […]
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