our blog

Dec 27 2021

Post-Holiday Marketing Strategies

The holiday season is the highest spending period of the year. According to allcreditunion, Americans planned to spend $997 this year. Therefore, January is a slower month for consumer spending. Not only because of the debt many consumers acquire over the holiday season but also because of new year financial resolutions. So you’re probably wondering, […]

Dec 21 2021

Marketing Trends to Look Out for in 2022

The world can’t go through something as disruptive as a yearlong (and counting) global pandemic without some significant changes. Marketers have had to pivot throughout 2020 and 2021 to meet the newfound needs of consumers. Now, we are wondering which direction to take in 2022. Everything comes down to one question: in 2022, will people […]

Oct 20 2021

Meet Alexa, our graphic designer and jr. account manager!

She is a Tallahassee native and a graduate of Florida State University where she earned her B.A. in Studio Art. In her free time, you can find her hanging out with friends and family, watching a crime documentary, or taking ~way~ too many pictures of her pets. When not in Tallahassee, she loves to travel […]

Sep 28 2021

How to Allocate Your Marketing Budget

Marketing is an enjoyable and creative way to build a relationship with your customers. Although dreaming up executions, taglines, and unique campaign ideas can be loads of fun, you can’t start without crunching numbers. Carefully and strategically allocating your marketing budget will ensure you stay within the confines of what you intend to spend. Since […]

Sep 21 2021

Grova Creative Takes Home Best of Show at the Angel Awards

Our team at Grova Creative couldn’t be more thrilled about our wins for our “#ThisMessageMatters” public service campaign at The Angel Awards. The Angel Awards is a show hosted by the American Advertising Federation Fourth District to highlight the best in public service advertising throughout the state of Florida and the Caribbean.  In addition to […]