Grova CEO Nominated for 2020 AdPro of the Year

The Tallahassee branch of the American Advertising Federation (AAF) celebrates representatives from local agencies for their creative work in advertising, marketing, and public relations. Our very own CEO and founder, Giavona Williams, otherwise known as “G,” made the cut as one of five finalists remaining to be recognized as 2020 AdPro of the Year. This title sheds light on individuals with remarkable knowledge, creativity, and merit, as well as community involvement, within their respective industries, who also meet a diverse array of criteria.

AAF Tallahassee is looking for an individual who demonstrates a consistent, strategic degree of original thinking in his or her field. This person must excel in advertising or advertising-related services and continue to set a high standard for advertising professionals.

“In a world today, where truly original ideas are few and far between, I strive to stand above the rest. I have been blessed to work on some innovative projects. I love what I do and cannot put down on paper the passion I have for our industry and the people I get to work with every day. I love it so much that I took a leap of faith and opened up my advertising shop,” Williams said. “We are just shy of celebrating four years, and in a short time, we have made a significant impact. Since my shop has opened, we have been able to donate our services to some local non-profit organizations and small businesses in need. We get the opportunity to give back to the community, and that is my favorite part!”

In addition, a qualified candidate for AdPro of the Year must have contributed to the chapter in some way, shape, or form in their experience thus far.

“I am a firm believer in continually challenging yourself and learning all that you can in the creative industry. Because of this philosophy, I have been blessed with multiple ADDYs (local and district), Davey Awards, IMCA Awards, Florida Angel Awards, and Creativity International Awards,” she said. “At our agency, we like to aim for the Gold Standard.”

Williams has been involved with the AAF for nearly 15 years, having served for the local Tallahassee chapter as Public Service Chair, Incoming President (VP), ADDY Chair, President for two years, as well as Past President. She has assisted AAF Tallahassee with local events, obtaining speakers, Silver Medal Committee, education, and programs. Williams also represents Tallahassee on the district level, having served as President Councils Chair for two years, and Public Service Chair. She currently holds the position as AAF D4 Secretary on the District Committee, en route to becoming the D4 Governor.

Voting will remain open until Friday, Jan. 31, and the highest-ranked winner will be announced Feb. 29 at the Creatival American Advertising Awards Gala. CongrADS (lol), G, and good luck!

If you are a member you can vote here!